If you’ve spent 15 minutes answering questions to find out what kind of sandwich you are and which Friends cast member you resemble (even if you already have a strong hunch), you know the power of quizzes. Sometimes you take one quiz and end up taking 10 during your lunch break. 

When done well, quizzes have the ability to keep you hooked. You too can be a quiz master with Interact Quiz Maker and use that quiz magnetism to achieve growth, generate qualified leads, segment your audience, and drive traffic where you want it.

Achieve Growth

One of the main challenges for any business is achieving sustainable growth. Interact Quiz Maker provides an innovative approach to this by leveraging the engaging nature of quizzes. When users participate in a well-crafted quiz, they are more likely to share their results on social media, thus increasing your brand’s visibility. 

The viral potential of quizzes can significantly boost your reach and attract a broader audience. Moreover, by offering a fun and interactive way for users to engage with your brand, you create memorable experiences that enhance brand loyalty and encourage repeat interactions.

Generate Qualified Leads

Generating leads is vital, but generating qualified leads is a game-changer. Interact’s quizzes are designed to collect valuable information from participants in a non-intrusive way. By asking targeted questions, you can gather insights into your audience’s preferences, needs, and behaviours. 

This data is crucial for identifying qualified leads who are genuinely interested in your products or services. The seamless integration with marketing and email platforms allows you to automate follow-ups, nurture leads, and convert them into customers.

Segment Your Audience

Effective marketing hinges on understanding and segmenting your audience. Interact Quiz Maker excels at this by allowing you to create quizzes that reveal key characteristics of your audience. For instance, a personality quiz can help you categorise users based on their traits, while an assessment quiz can highlight their knowledge level or pain points. 

This segmentation enables you to tailor your marketing messages more precisely, ensuring that you deliver the right content to the right people at the right time. As a result, your marketing efforts become more targeted and efficient, leading to higher conversion rates.

Drive Traffic Where You Want It

Quizzes are not only engaging but also highly shareable. When users enjoy a quiz, they are likely to share it with their friends and followers on social media. This organic sharing drives traffic to your website or landing page. 

Interact’s quizzes can be embedded on your website, shared via social media, or included in email campaigns, providing multiple avenues to drive traffic. The increased traffic generated by quizzes is not just random visitors but people who are genuinely interested in your brand, increasing the likelihood of conversion.

How It Works

Interact utilises their expertise from working with thousands of businesses to empower their quiz maker. Choose from 800+ pre-made quiz templates already fine-tuned to attract your target audience. 

Personality Quizzes, Assessment Quizzes, Scored Quizzes – what do these have in common? The power to suck you in and not let go until you’re done. Discover a goldmine of information from your audience while they see your expertise in your questions and quiz answers/results. 

This is what converts your quiz takers into more specific leads, subscribers, and buyers. Choose a quiz template, edit it, and customise it with your branding and images. It’s as much fun for you as for the quiz takers, with Interact’s drag-and-drop quiz builder.

What is Best for Audience Interaction and Engagement?

Social media posts, emails, videos, infographics, and quizzes all play vital roles in audience interaction and engagement. However, quizzes stand out due to their ability to engage users actively and provide valuable data. 

While traditional content types like social media posts and videos are essential, quizzes offer a unique interactive experience that encourages participation and provides immediate feedback. Which one can segment your audience and give you powerful data you can use for marketing? Quizzes. Don’t have a quiz yet? Get started with Interact. By leveraging the power of quizzes through Interact Quiz Maker, you can transform your marketing strategy, engage your audience more effectively, and drive measurable results.

Sponsored Content: This post is sponsored content and the placement has been paid for or contains affiliate links. For full information, see our terms of use.