Author: Andrew Juma

A Guide to TBT Live Stream Events for Audience Engagement This Holiday Season

A Guide to TBT Live Stream Events for Audience Engagement This Holiday Season

Posted by | Feb 5, 2024 | , , |

Bring Throwback Thursday (tbt) into the festive spirit! Upgrade your holiday season with a lively live-stream event. In this post, we share some practical tips on how to evoke nostalgia without being outlandish. Find out what makes a festive livestream worth watching. Discover the best way of seamlessly incorporating TBT live streams into your holiday marketing planning as you create a familiar and warm feeling. This is about putting TBT into full force to increase connections to your audience t

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These Top 5 Marketing Trends Redefine What It Means to Be a CMO

These Top 5 Marketing Trends Redefine What It Means to Be a CMO

Posted by | Jan 17, 2024 | , , |

Social media and PR continue to be a driving force for businesses. But as AI takes over, businesses that prioritize a human-centric approach through seeking and acting on customer feedback will be able to stand out. Meanwhile, purposeful marketing is becoming mandatory for success. Marketing executives who strengthen messaging around purpose, including sustainability, gender equality, and inclusivity, will achieve big results on small budgets.

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