Posted by Linda Reed-Enever | Sep 19, 2017 | Learn Magazine, Advertising, Marketing and PR, Branding, Educate Your Market, Marketing, Resources, Social Media, Websites and SEO | 32 |

Grow Your Business With These 5 B2B Marketing Strategies

by Nare Navasardyan | Oct 19, 2021 | Advertising, Marketing and PR, Business Growth, Learn Magazine, Marketing | 0 |

B2B buyers are educated consumers spending more time considering their options, reading reviews, and conducting in-depth online research.To capture and hold the tech-savvy, modern, diverse, and very thorough group of buyers, apply these 5 B2B marketing strategies and enjoy the rewards.

How to Market your Business for FREE – Collaborative Marketing

by Jenn Donovan | Sep 21, 2021 | Advertising, Marketing and PR, Business Growth, Learn Magazine, Marketing | 0 |

As most small business owners know, there is never enough money in the budget for marketing and it can be expensive. Enter collaborative marketing ventures. It can be very low cost and sometimes even free.

Go Hollywood with Your Content Marketing

by Elle Wilson | Sep 17, 2021 | Advertising, Marketing and PR, Being Online, Learn Magazine | 0 |

A compelling plot, fascinating characters, an overarching theme, intense emotions — these are the essential elements of a truly great movie. Content marketing is no different. So without further ado, here are some red carpet worthy tips on how to make your brand shine like an Oscar statuette.

Facebook advertising 101

by Kathryn Ritchie | Aug 27, 2021 | Advertising, Marketing and PR, Business Growth, Facebook, Learn Magazine, Social Media | 0 |

With the widespread and increasing importance of social media, Facebook’s advertising platform has allowed companies and brands to reach their targeted audience from all over the world.

7 Reasons to Develop an Email Marketing Strategy for Your Real Estate Business

by Jessica Fender | Aug 17, 2021 | Advertising, Marketing and PR, Business Growth, Learn Magazine, Running a Business | 0 |

As a real estate agent, your job is to be wherever potential homebuyers might be. With everyone owning a smartphone and having an internet connection, using email marketing for your real estate business is more than a viable solution.

How Display URLs Matter in Paid Search?

by Daniel Stewart | Aug 14, 2021 | Advertising, Marketing and PR, Adwords, Being Online, Business Growth, Learn Magazine | 0 |

For every ad you create, the content you use in your ad will have an impact on how well it performs. Ad performance can be influenced by headlines, keywords, and even the CTA. You must be aware of the impact of a correct landing page on conversion rates.

Why your email marketing campaigns aren’t working

by Sean Rooney | Aug 10, 2021 | Advertising, Marketing and PR, Business Growth, Learn Magazine, Marketing, Running a Business | 0 |

People send almost 300 billion emails each day. This means that the audience for email marketing is massive. Email marketing has evolved over the last few years, and strategies that produced results four years ago have become obsolete. If your email marketing strategies aren’t working you may be making some fundamental mistakes. Here are five ways you can ensure your email marketing campaigns are high-converting and effective.

What is remarketing?

by Sean Rooney | Aug 5, 2021 | Advertising, Marketing and PR, Business Growth, Learn Magazine, Marketing | 0 |

Reducing the overall marketing budget is the dream of every business owner. One of the ways that you can reduce your marketing budget is by targeting people who have already visited your website. If past visitors see your products in the form of an advertisement, they are likely to click on them. This process is called remarketing, and it is supposed to increase your conversion rates.

7 Signs You Need A Google Ads Specialist

by Reeva Cutting | Aug 3, 2021 | Advertising, Marketing and PR, Business Growth, Learn Magazine, Running a Business | 0 |

Are you wondering if it’s time to hire a Google Ads specialist to manage your campaigns? Here are some of the key signs that you need a Google Ads specialist.

7 tips to hugely improve your email open rates

by Mayank Batavia | Jul 23, 2021 | Advertising, Marketing and PR, Learn Magazine, Marketing | 0 |

Marketing automation has made email marketing easier and put it well within the reach of small businesses. The impressive ROI of email marketing makes it very attractive for small businesses.

Crisis Communications In Times of Covid-19

by Olivia Almagro | Jul 12, 2021 | Advertising, Marketing and PR, Business Growth, Learn Magazine, Running a Business | 0 |

Following the crisis, there may be a change in demand for your goods and services. Research suggests that COVID has forced years of change in the way companies in all sectors do business. While you are preparing for your business return, it’s important to have a solid crisis communication plan in place.

6 Must-Have Components Your Email Marketing Campaigns Needs in 2021

by Meryl D'Sa-Wilson | Jul 7, 2021 | Advertising, Marketing and PR, Learn Magazine, Marketing | 0 |

Email marketing continues to be significant in 2021, and the way you conduct your campaigns can make or break your clickthrough rates and conversions. And low numbers on these metrics mean fewer prospects turning into customers. This leads us to the question: What can you do to stay relevant or avoid the dreaded spam folder?