Category: Advertising, Marketing and PR
What exactly is a ‘Touch Point’ in a Customer’s Journey?
More than once lately I’ve been asked, “What exactly is a Touch Point in a Customer...
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How to create engaging content that resonates with your audience
Creating content for your audience doesn’t need to feel like it’s a burden. Ditch the overwhelming...
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What I Learnt Doing ‘Facebook Lives’ You Need to Follow
We’ve all heard it…preference is given on many social media platforms to ‘live’ video’s. But you...
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How to Use Your LinkedIn Profile to Grow Your Business
While other social media platforms like Facebook and Instagram command a lot of time and attention...
Read MoreStarting out with YouTube Marketing
Do you have a YouTube channel for your business? Have you even thought about being on YouTube as one of your marketing strategies? Or do you think it’s just for cat videos or silly stuff? You may be surprised to find out it is...
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How to fire up your marketing in an economic downturn
On both sides of the Tasman, as we emerge from our bubbles and being in lockdown, it is a new...
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Content with Value – This is how MBP do it.
Whether your target audience is on Facebook, Instagram, Youtube or even Linkedin, one of the most...
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Is traditional marketing still effective?
This is a question we get asked a bit. The short answer is – it can be. Expanding on that…...
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Don’t forget the little things when branding your email
Email Marketing is a something we do every day in business with every email we send. It is the...
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Luxury and Jewelry Marketing During the Crisis and How to Increase Sales
Many of you already know that I do jewelry marketing since 2015. I graduate GIA and proud myself being a diamond expert and owner of a digital marketing agency www.alldgt.com and my passions for jewelry and digital marketing comes from developing a family jewelry business, where now Ecommerce sales outperform retail by x10 times.
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Remote Sales: How to Sell Successfully From Wherever You Are
If you tell an old school salesperson that you’re doing or planning to do remote sales, they’ll probably think you’re not making sense.
“Really? You’re saying you want to sell to people without seeing them face-to-face? That won’t work properly. You’re wasting your time.”
Well, the truth is: it’s highly effective. And it’s taking sales over by storm.
According to Salesloft, for every outside/field sales rep being hired, there are ten inside/remote sales reps being brought on right now.
Now, whether you’re consciously choosing remote over field sales, or you have to stay home because of some nasty virus, we’ve compiled a handy guide for you that will make you more successful at it.
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Leverage the Powerful Impact of Images with iStock
Articles with images get 94% more views.
Imagery is a powerful tool in our lives. 90% of all information transmitted to the brain is visual. We even dream in images, and our subconscious translates our deepest fears and desires into an image: a train departing, a frog, a loose tooth. We remember the images long after we wake.
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