Why Luxury Brand Packaging is Vital for Customer Perception

by Jeremy Lloyd | May 6, 2021 | Advertising, Marketing and PR, Branding, Customers, Learn Magazine, Marketing | 0 |

Packaging should illicit suspense – in other words, the unwrapping experience should heighten anticipation. Creating an air of exclusivity through the unveiling process is key

It’s Not All About New Customers

by Nicola Ruitenberg | Mar 20, 2021 | Business Growth, Customers, Learn Magazine, Marketing, Running a Business | 0 |

While digital marketing and inbound marketing may seem like it’s all about attracting new leads and customers to your business, a large part of digital marketing includes the retention of your current customers.

The Power of 1st Impressions in Business and the 5 Ways to Nail Them

by Milton Collins | Nov 27, 2020 | Customers, Learn Magazine, People and HR | 0 |

First impressions last – and once made they will either go in your favour or against. If it’s not a favourable impression, you may never get to rectify it. Even worse, this impression happens in the first 7 seconds of meeting someone. So, if you want people to do business with you, you MUST know the 5 simple rules: SMILE, SYSTEM, SCRIPT, SERVICE, and SURPRISE.

Using Psychology to Simplify Your Customer Experience

by Amy Roche | Nov 17, 2020 | Customers, Learn Magazine, Process and Procedures | 0 |

Let’s face it; using the term “customer experience” can be like opening up a can of worms in retail. For some, it’s simple – for others, it’s incredibly complicated. Since psychology is all about understanding how people behave, feel and think, it’s a great place to turn when delivering the best experience for our beloved customers.

Using Custom Packaging Boxes to Enhance Your Product

by Jeremy Lloyd | Oct 7, 2020 | Branding, Customers, Learn Magazine, Marketing | 0 |

In today’s click-to-order world it’s essential for companies to be able to sell via a website or...

Taking the plunge with a membership model – the 3 steps to success

by Jessica Osborn | Sep 29, 2020 | Learn Magazine, Customers, Marketing, Process and Procedures | 0 |

Diversified and recurring revenue streams have never been more appealing as businesses work to...

5 Incredible Ways AR and VR Can Uplift Customer Experience

by Jessie Connor | Aug 24, 2020 | Learn Magazine, Customers, Running a Business, Starting in Business, Technology | 0 |

Augmented reality (AR) and virtual reality (VR) are changing how we live and interact with other...

Using Customer Feedback to Get Ahead of the Competition

by Norm McLaughlin | Aug 20, 2020 | Learn Magazine, Business Growth, Customers, Marketing, Running a Business, Starting in Business | 0 |

Gathering customer feedback, reviews and testimonials is essential to the success of your business. Customer feedback published on your website adds credibility to who you are and what you do and is a key way of setting you apart from your competition.