Why Discounts Aren’t Right For Every Business
This article will explore the disadvantages of offering discounts and highlight which businesses shouldn’t become a discount brand.
Read Moreby Daisy Moss | Jan 30, 2025 | Advertising, Marketing and PR, Learn Magazine, Marketing, Sales | 0 |
This article will explore the disadvantages of offering discounts and highlight which businesses shouldn’t become a discount brand.
Read Moreby Charles Liu | Nov 13, 2024 | Learn Magazine, Sales | 0 |
Neuromarketing leverages insights from neuroscience and psychology to create marketing campaigns that deeply resonate with consumers, driving higher engagement and sales. For small businesses in 2025, advanced neuromarketing techniques can provide a competitive edge.
Key strategies include:
Von Restorff Effect: Make products or elements stand out to enhance recall by using unexpected design or unique experiences.
Pratfall Effect: Share minor flaws or behind-the-scenes content to humanize
by Rachel Lake | Oct 31, 2024 | Advertising, Marketing and PR, Customers, Learn Magazine, Running a Business, Sales, Social Media | 0 |
As Christmas approaches, preparing your business for the holiday rush is essential. At Rachel Beth Jewellery, we focus on key strategies to manage peak periods.
Read Moreby Clare Jones | Oct 25, 2024 | Advertising, Marketing and PR, Customers, Learn Magazine, Running a Business, Sales | 0 |
With the holiday season fast approaching, so to is the prime opportunity for savvy business owners and retailers to enhance consumer engagement and boost sales through strategic experiential retail and innovative pop-up stores.
This stat based article talks about the benefits of experiential retail and strategic signage.
by Angus Sedgwick | May 6, 2024 | Accounting Money and Finance, Learn Magazine, Sales | 0 |
With a growing number of insolvencies from small businesses experiencing cash flow struggles, Angus outlines alternate options that don’t involve going to the bank.
Read Moreby Rik Schnabel | Dec 5, 2023 | Learn Magazine, Sales | 0 |
R!k Schnabel The Brain Untrainer sold 1000 books and made a million dollars. The math doesn’t add up. But this is a three-step strategy that few authors know of.
Read Moreby Clive Enever | Jul 5, 2023 | Learn Magazine, Sales | 0 |
Every business revolves around sales, and whether you recognise it or not there’s a pitch involved. So how can you gain confidence in your sales pitch and articulate it with ease?
Read Moreby Sophie Fennelly | Jun 13, 2023 | Learn Magazine, Sales | 0 |
Envision two entrepreneurs, Emma and Robert. They are both charismatic, possess a natural flair for sales, and helm companies within the same industry, targeting identical demographics with comparable high-quality products. Yet, Emma’s enterprise consistently yields better results. Her secret weapon? A robust Sales Technical Quotient (STQ).
Read Moreby Clive Enever | Sep 27, 2022 | Business Growth, Learn Magazine, Sales | 0 |
In business, sales is actually about determining a need, then meeting it with the products or services you provide. That product or service is not going to be needed by everyone. Nor should it be. It’s not even going to be interesting to everyone. Nor should it be.
Read Moreby Elias Diaz | Apr 27, 2022 | Business Growth, Learn Magazine, Running a Business, Sales | 0 |
One of the greatest challenges to surviving as a business is persuading people that your product or service can solve a problem they are experiencing. Once you have finished cold calling and prospecting, you need to jump the next hurdle of converting them to a sale.
Read Moreby Linda Reed-Enever | Sep 8, 2021 | Learn Magazine, Business Growth, Customers, Running a Business, Sales | 0 |
A new client: “YAY!”. But before we jump on board and get all excited about the new client we have...
Read Moreby Michelle Laurey | Jun 3, 2021 | Business Growth, Learn Magazine, Sales | 0 |
Upselling tends to have a bad rap due to the way sales people approach it. However, if you do it right, you can increase your sales without tarnishing your brand.
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